Protect your trademark in five crucial stepsMarch 1, 2010By: Lisa W. Martin Women’s Business Your company’s brand can be its most valuable asset, but a brand can become worthless if you don’t protect it with a properly maintained trademark. Trademarks are the most commonly known form of intellectual property and can include words, phrases, tag lines, logos, colors, fragrances, three dimensional shapes, and sounds.  View as PDF |
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